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Keeping Your Audience Updated: The Power of an Email List
At the beginning of March, lots of small stores and businesses had an obligatory 2-hour break thanks to a Meta Outage that no one expected. Due to this, the conversations online sparked around DIVERSIFICATION and staying reachable at all times: being available on other platforms outside of Meta (like your website or Google My Business profile)…
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Is Warm Email Better Than Cold Email Marketing?
We all have been at the other end of marketing emails. Either warm or cold emails, we all have someone constantly hitting our inbox with messages about their products or services – and who knows, if you are like me, you might have an email that you use for everything, so all those marketing emails…
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Email Marketing: a Key to Building Strong Relationships with Your Audience
The concept of email as we know it today is probably older than you imagine. ARPANET’s networked email system was created back in 1971 by Ray Tomlinson, giving us access to instantaneous communication between machines. Slowly but steadily, electronic mail usage started to spread first to other businesses, then to the government, universities, and defense/military…
