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- Muse, the Case Study: Your Social Media Does Not Belong To You
- The Twitter Case Study Continues: Is This Twitter’s Comeback Arc?
- The Two Sides of the Claude Watermark: Is it Good or Bad?
- “Seems like AI Slop” – How LinkedIn is Trying to Fight AI Slop
- Why Should You Start a Blog: Lessons From a Long-Gone Friend
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Connect With Us
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The Twitter Case Study Continues: Is This Twitter’s Comeback Arc?
Twitter is back! … well, not quite. A new chapter on the Twitter case study is brought to us by Twitter.now and the Operation Bluebird Team.
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BuzzFeed: The Original Clickbait Empire Just Got Sold… And That’s Not the Real Story
Not to sound dramatic, but this is the end of an era… Or is it? BuzzFeed was “da place” for a good time, how would this change affect them?
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How to Fight “AI Slop”: Bringing the Human Back to Social
AI Slop seems to be invading the internet… but that does not mean it works.
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Being Too Corporate on Social Media Might Be Killing Your Brand
Being too Corporate on Social Media might be costing you more than you think. Humans don’t connect with logos, they connect with humans.
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Adapting Your Brand To Changes: The MTV Shutdown
The MTV Shutdown of some of their channels is the result of a change in how we consume content and a good example of how brands survive.
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The $400M Qatar Jet and Why is a Marketer Talking About It
We are not trying to be political, but there are many lessons hidden behind that $400M Jet coming from Qatar that we shall explore.
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The Final Sign-Off of Skype: What Brands Can Learn
Skype says goodbye after more than 20 years in the market. Here is what we can learn about it.
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How Can Brands Navigate Unexpected Trends?
Marketing is everywhere—even in the news. The recent events in NY can bring us many lessons about how to navigate our brands.
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How Does Social Listening Transform Your Business?
Active listening is a skill that can be used in every aspect of life and social media is not the exception. Social listening is the way to succeed.
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Burning Man 2024: A Glimpse into the Changes of an Iconic Brand
Burning Man is going through something. The way that the organizers respond will determine the future of Burning Man as a brand.
