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Threads’ Open API: How Will It Transform Your Threads Experience
Now that the Threads API is OPEN, lots of features and integrations will be coming our way. Aren’t you excited?
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Are you part of the 50%? Human vs. AI-Generated Content
Only 50% of people can recognize AI-generated content. How has AI changed content and life overall?
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Creativity in Advertising—Case Study: Apple Crush Ad
Marketing creativity is the SAUCE that makes advertising ✨magical✨ Without creativity, advertising will not be HALF of what it is today.
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Was Life Better Before Social Media?
Life before Social Media might be a weird concept to grasp for some, but there was a time when sharing and connecting with others wasn’t easy.
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Long Search Queries vs. Single Keywords – What is Better for SEO?
Back in June 2023, whenever we were scheduling some reels using Meta’s Planner when a wild notification appeared: That single notification inspired the one article that, to this day, keeps bringing traction to our blog: our article about EMOJIS. We would have never imagined that an article written in the heat of the moment (it was…
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Buying Followers vs Paying for Ads – What’s The Difference?
No, paying for advertising is not bad. Buying followers on the other hand…
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Keeping Your Audience Updated: The Power of an Email List
At the beginning of March, lots of small stores and businesses had an obligatory 2-hour break thanks to a Meta Outage that no one expected. Due to this, the conversations online sparked around DIVERSIFICATION and staying reachable at all times: being available on other platforms outside of Meta (like your website or Google My Business profile)…
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Navigating Website Changes
Doing changes to your website is not a decision to be taken lightly. Looking for an expert can make the experience a lot smoother.
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Beyond Likes: Small Business Metrics That Truly Matter
Let’s be real for two seconds: we all have thought – at least once – that we would love to go viral. Whenever we gain a new follower or see a new like on one of our posts, a spark ignites inside us. The serotonin boost is REAL. As humans and small businesses, we often…
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Diversifying Your Online Presence: How Can You Stay Reachable?
March the 5th was a regular Tuesday for us: we woke up, got the kids ready for school, made lunchboxes, and decided to grab the phone and scroll while bread was toasting. We scrolled on TikTok, finished our morning routine, and, once we were back home, decided to start our work day by giving our…
