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Social Media, Customer Service and Your Online Presence
Back in the ’90s, if you had an issue with any product or service, your options were limited: you either had to go to the store or call. There was no way around that. Nowadays, there are a billion ways you can get in touch with a business if you have an issue: from Social…
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Holiday Advertising: Navigating the Festive Market for Success
WELCOME to the holidays! When everything is jolly and merry. It is that time of the year when people get together to share time with their loved ones. And it is a great time for advertisers and businesses. Or is it? The Market During the Holidays The holidays are very exciting for everyone, and businesses…
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The Art of Establishing Client Boundaries
As a former call center employee, I have a billion horror stories I could tell you about the customers: from having to deal with people with real problems to people who were simply mad at life or even people who did not know where they were standing (when I was working for MICROSOFT I got…
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Inside The Purchase Decision Process – How Clients Make Decisions?
I am sure you have all heard that popular saying: “The customer is always right”; but, have you ever wondered if that is actually true? Do people ALWAYS know what they want? Well, if you have not, I have. Not only because I am human and a “consumer” after all – yes, like every other person, I…
